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Use Video to Get the Most for Your Small Business from Facebook’s New Shopping Sections

Having a Facebook Page has become indispensable for all businesses, but some new features from the social media giant have huge implications for small businesses. Especially businesses who have harnessed the power of video marketing. Facebook recently rolled out two new sections to help promote goods and

How to A/B Test Your Online Marketing Videos

Online videos are an indispensable part of any marketing campaign, but what if consumers aren’t being engaged by yours? How would you know? What about them don’t they like? How can you fix them quickly before your competitors take the ball and run? The best way to

3 Ways Small Businesses Can Start Driving Sales Now

3 Ways Small Businesses Can Start Driving Sales Now There’s never been a better time to be a small business. Whereas they once had to rely on word of mouth and expensive advertising campaigns, widespread technology adoption has both broadened their base of customers and made it

Don’t forget the story: Why copy is more important than ever in an increasingly visual content driven game

Don't forget the story: Why copy is more important than ever in an increasingly visual content driven game

How to use text to make your marketing videos jump off the screen

Adding captions and text to your videos empowers your message and increases your marketing power